• Shriram Automall inaugurated its 71st Automall in Bikaner on 24th November’2017.!! • 72nd Automall Facility inaugurated by Shriram Automall in Guna on 28th November’2017.!! •Shriram Automall wins Limca Book of Records for being The Largest Platform for Acquisition and Disposal of Pre-owned Vehicles and Equipment FY2015-16 and for Conducting Highest Number of Physical Bidding Events in a Single Day.!! •Shriram Automall MOBILE APP LAUNCHED...!!Download the app now!! • Sameer Malhotra – CEO, Shriram Automall India Ltd. as Esteemed Jury at Equipment India Awards 2017.!! •Shriram Automall India Limited(SAMIL) Won Best Service Provider Of The Year Award CIA World Builders and Infra Award 2017 •Shriram Automall was recognized as “Fastest Growing Brand for Pre-Owned Vehicles of the Year” in 2017 Leaders Awards...!!

Monday, 17 July 2017


Shriram Automall India Limited (SAMIL) the name that with the vision “to be the largest exchange platform for trading pre-owned vehicle having tangible physical presence spanning all major cities of India while providing high quality services to its customers” has marked its presence in entire country.

Over the year’s company through exceptionally professional services, has transformed many lives, and now while moving forward to an extensive expansion plan company intends to cover up, rest of the major & minor locations in the country. By the end of FY 2017-18, company look forward to inaugurate 70+ Automalls, to help its customers buy or sell used vehicles and equipments in the most transparent and convenient manner.

Talking about Tier 2 & Tier 3 cities, company through its efficient service has already, marked its presence in cities like Agra, Aligarh, Coimbatore, Dhanbad, Mangalore, Nagpur, Hosur, Solapur etc. in 67 with its well established Automalls helping people in & around these cities.

Talking about the Tier 2 & tier 3 cities, Automalls like Trichy, Madurai, Pondicherry, Salem, Tirunelveli, Coimbatore, Vijayawada, Warangal, Visakhapatnam, Hubli, Nellore, Patancheru and Rajahmundry generates majority of business for the company which is over 20% of the overall business.

 As demand for Agricultural Equipment, Passenger Vehicles & Two Wheelers in these cities is quite high. And being the leader of the used automotive and equipment industry, company tries to meet the demand both effectively and efficiently.

With 68 well established Automalls and 150+ bidding locations in the country, we can imagine the hard work and dedication that company has put into the most unorganized used automotive sector; to make it the most transparently organized one.

Quite remarkably, company has created a vast market for itself in the Tier 2 & Tier 3 cities, even after the people with the rigid choice & demand for particular vehicle in the area. As in metro cities, people are relatively easier to convince & persuade. They don’t come with a specific vehicle requirement in mind & can opt for other vehicle options in case of unavailability of a specific model.

But while dealing with customers from Tier 2 & Tier 3 cities, process is little time consuming as they takes time in deciding the vehicle of their choice. They consider price as one of the most important factor before buying a vehicle. Majority of vehicles they demand are tractors & Passenger vehicles.

SAMIL, being the solution provider, makes sure to meet the demand of these customers, thereby becoming there No.1 choice, for all types of used vehicles and equipment requirement.

Reaching out to customers in the ways, which will make customers learn more about the company, in an easy way is always have been company’s USP.

Therefore, where company has advance options like website and mobile app, company prefers to do the Direct Marketing, as calling customers to inform about the bidding event often turns to be a fruitful medium.

Other marketing activities include distribution of company handbills through local newspapers, company promotion through canopy at major markets & last but not the least SMS & e-mail communication about the details of any event.
Through the recent initiative including special marketing activity at Transport Nagar, Transport Offices, and Famous Markets of the city helped the company to attract the desired crowd to its bidding events.

Special activities at Transport Nagar educate truck drivers about the company’s offering & help them buy or sell a used truck at competitive price whenever required. Activities at a local market educate family people to buy or sell used two wheeler & passenger vehicles easily through company’s unique bidding event.

These activities, indeed has turned out to be successful as, for most of the customers in India, Shriram Automall has completely changed the way they used to look at the used auto market, while bringing efficiency, durability & reliability at their comfort at optimal prices while availing the facility of finance.

So if you are an interested buyer or a seller of a used asset, trust me there is no player better than SAMIL, in this area. Visit your nearest Automall or download MY SAMIL APP to go through their latest inventory filled with used vehicles of every make & model. You can also click the link below to simply register yourself. 


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